Hayley Williams and Music Valley Archive Collaborate on Limited-Edition Merch to Benefit Nashville Nonprofit YEAH!

Music Valley Archive, a Nashville-based design group celebrating the city’s creative legacy, has teamed up with Grammy-winning artist Hayley Williams to release a special line of merchandise in conjunction with the physical release of her new solo album, Ego Death at a Bachelorette Party.

Hayley’s share of proceeds from this limited-edition drop will directly benefit YEAH!

Music Valley Archive (MVA) - co-founded by designer Tom Gilbert, whose child attended YEAH!’s music camp - creates nostalgic, tongue-in-cheek designs that celebrate the soul and history of Nashville. Their mission is to help keep “That Nashville Feeling” alive through local-focused merchandise that honors the city’s character amid rapid change.

When MVA created fan art inspired by Williams’ Ego Death at a Bachelorette Party, the singer loved the designs so much she decided to release them officially alongside her album. The exclusive merch includes bumper stickers and raglan tees reading “I Experienced Ego Death at a Bachelorette Party in Nashville, Tennessee” - plus several other playful designs—available now at store.hayleywilliams.net.

“We’re so honored that Tom and Music Valley Archive thought of YEAH! for this collaboration,” said Bunny Nunn, Program Manager at YEAH!. “Their creativity and generosity, along with Hayley’s support, help us continue offering young people a space to learn, express, and connect through their music.”

YEAH! provides year-round programs that empower youth through instrument instruction, songwriting, performance, and music technology. The organization offers scholarships and shared gear to ensure youth from all backgrounds can participate and develop their creative voice, confidence, and leadership through collaborative music-making.

In addition to the merch collaboration, YEAH! is also auctioning a rare autographed test pressing of Hayley Williams’ Petals for Armor - featuring her own doodles and signature - alongside a deluxe 3LP edition of Flowers for Vases & Petals for Armor and an official Grimey’s Record Shop tote bag, generously donated by Grimey’s. All proceeds from the auction support YEAH!’s youth music education programs.

Check out the auction here: https://www.ebay.com/itm/297743816628